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Simply Pure

Natural, 100% Chemical Free

Universal Fit + Attractive

Environmentally-Minded | Stylish Yet Sturdy Material

3rd Party Tested + Certifed

To Meet + Exceed NSF + CA Standards | ISO | KTR Institute

Timeless Look

Designed in LA, Meticulously Manufactured in Korea

Water is Life

From a hot cup of coffee to get you going in the morning to a warm relaxing shower to wind down your day.

Then why is nearly all of our tap water filled with chlorine, heavy metals and other impure(ities) and is one of the primary causes to personal care issues such as damaged hair, acne, dry skin, take your pick

The Easiest Health Upgrade Starts At Home
The Easiest Health Upgrade Starts At Home
The Easiest Health Upgrade Starts At Home


Sonaki Vitapure Vitamin C shower heads have clinically shown to be effective to help improve the moisture and appearance of skin after only 2 weeks of usage. Vitamin C is a remarkable antioxidant, providing not only skin hydration but also shielding against potential damage caused by exposure to harsh chlorine.
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Simple Chlorine Removal

One Ingredient, Vitamin C, a powerful antioxidant can instantly interact with chlorine present in water, forming a gentle hydrochloric acid that results in a mildly acidic and non-harmful water suitable for promoting and maintaining healthy hair and skin

Commonly Asked Questions


The Vitamin C shower filter cartridge case is transparent. You can actually see the Vitamin powder left in the cartridge. When all Vitamin crystals/powder are dissolved in water, you are still able to use your Vitamin C Shower filter for up to week. On average, the vitamin C filter lasts 4 to 6 weeks
Simple, Pharmaceutical Grade Vitamin C and less than 1% Food Xanthan Gum, a soluble fiber for stabilizing the vitamin C
This shower filter doesn't reduce total dissolved solids (TDS). While TDS meters are commonly used for water quality testing due to their simplicity and affordability, they only measure conductivity, missing harmful substances like chlorine, iron, and pesticides. Therefore, relying solely on TDS for water quality assessment is inadequate.
For typical use, Filter Life for the PureMax used in the 200, 300 and 400 inline models is on average 90 days.
No. Unlike traditional Carbon based filters, Vitamin C shower does not need any maintenance or back flushing. You just need to install it and enjoy chlorine free showers.
Vitamin C is the safest and least toxic of de-chlorination media. It fully neutralizes chlorine and chloramines, and provides additional nutrients for skin and hair. Vitamin C works best with the hot water while other filters diminish in the effectiveness.

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